The region and us

Merry Christmas with LAUTER LOVE

December sees the launch of the new image campaign of SWK Stadtwerke Kaiserslautern under the motto LAUTER LIEBE. The Christmas motif marks the start of a whole series that will take up many topics from the region and around SWK in the coming months.

Werbemotiv der SWK, das eine Familie, bestehend aus Vater, Mutter und Tochter zeigt.Dir drei Personen stehen vor einem festlich leichtenden Weihnachtsbaum am Eingangsbereich der Gartenschau kaiserslautern und halten einen leuchtenden Stern in Händen. Übrschrift des Plakats ist "LAUTER LIEBE".

Cohesion, consideration and respect

The present and future pose particular challenges for us all. With LAUTER LIEBE, we are sending a strong signal for cohesion, respect, consideration and dialog. Values that we and the entire region stand for. The motto also describes the motivation of our employees to give their all in their daily work for our customers. And last but not least, LAUTER LIEBE also sounds a bit like Lautern.  

with all our energy Cover

With a little reference to Theodor Storm and his Knecht Ruprecht, we wish you a wonderful Advent season and peaceful holidays with your loved ones:

LOUD LOVE
We’ve come from here in the Palatinate,
We have to tell you, it’s very Christmassy.
You can see golden lights twinkling all over your fir trees
.
Cosy warmth, closeness, togetherness,
Loud love moves into your homes.

Almost unnoticed, very quietly and gently
SWK provides comfort
We take good care of you
We are available around the clock.

And wherever you live in town and country,
you extend your hand to your loyal partner.
Stadtwerke, you, our faithful companion,
take good care of us and keep on going!

People start baking happily,
the Christmas market is open.
Old and young, they should now
do something nice with their energy.

And soon it will be Christmas again on earth,
.
Lots of love far and wide
SWK wishes you a Merry Christmas!

Energy partner of the Palatinate

Starting with the new image campaign, we will use “Energiepartner der Pfalz” as a central addition in future communication. It will gradually replace the previous claim “For you. With all our energy.”.  

With the new motto, we want to focus even more on our comprehensive, trusted partnership. For you as a customer, we are your partner for all energy issues. We take responsibility for the energy transition and ensure added value in the Palatinate. We are there for you reliably, personally and closely. In addition to supplying energy, we are also committed to the people in our region. All with the aim of continuing this partnership for a lifetime.

Let us walk this path together. Thank you for your loyalty!
 

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